Understand the distribution of visitors throughout the facility (events, malls, public venues, airports, etc) , understand how the space is utilised, provide business with the relevant information needed to optimise staff allocation based on the number of visitors and their needs. Monitor the total number of visitors within the venue in real time and provide alerts when the venue is overcrowded. WIth real time visitor count that achieves 98% accuracy level, event organisers will be able to identify visitors in each defined zone to understand traffic count.
Area Counting - Track the movement of visitors between corridors to quantify number of visitors in each area.
Traffic Flow - In depth analysis of engagement to various booths and stalls throughout the exhibition area.
Traffic Flow Tracking - Continuously track the visitor and determine the path of visitors after leaving each zone to profile the visitor journey throughout the expo area.
Heatmap Visualisation - Showcases where visitors go after visiting a promotional event, to offer objective evidence on retail opportunities available to retail tenants.
Evaluate Effectiveness of Campaigns - into the performance of each marketing event and different media channels used in different areas across your expos and booth.
Popular Booth Detection Discover the popular areas and booths that attracts the most number of visitors within your events and expos. With heatmap counting, users will be able to understand the reason behind the performance of successful area and apply the knowledge to other area"